Introduction

Columbus McKinnon Corporation (“us,” “we,” or “our”) is committed to protecting your personal information. This privacy policy (“Privacy Policy”) explains how we collect, use, disclose, and protect your personal information (“Personal Information”) when you visit our website at www.cmco.com (“Website”), interact with our social media pages, or communicate with us through our customer service department. By using our Website or providing us with Personal Information, you consent to this Privacy Policy and the processing of your personal information as described in this Privacy Policy.  Where required by applicable law, we will obtain your consent before engaging in certain processing activities, such as using non-essential cookies, processing sensitive Personal Information, or using Personal Information for targeted advertising. This Privacy Policy contains the following sections:

• Personal Information
• Collection of Personal Information
• Use of Personal Information
• Sharing Personal Information
• S. State Privacy Rights
• S. State Privacy Laws Disclosure Requirements
• Retention of Personal Information
• Personal Information Security
• Automated Data Collection and Tracking Technologies
• GDPR Data Subject Rights
• How to Contact Us

Personal Information

“Personal Information” means information that identifies, relates to, or can reasonably be linked to an individual. This may include but is not limited to your name, company, address, IP address, location, information about the type of device you used to interact with the Website, referring/exit pages, other contact information, including telephone number, fax number, and email address, title or position in a company or organization, occupation, industry, personal interests, or any other information that relates to you that we may request or that you may provide in connection with a service that you have requested.

Collection of Personal Information

Personal Information Collected Through Our Website

When you visit our Website, our web servers may automatically collect:

• Your IP address;
• The domain from which access is obtained;
• The date and time of the visit;
• Which of our websites you visit; and
• Technical information on the visit (http method, http version, http status code, length of the transmitted data, browser used).

The Website may also collect Personal Information such as name, contact information communication data, and/or contract details, in addition to information that you voluntarily provide to us through the Website, such as through a survey, contact form, request for a quote, registration of an account with us or one of our affiliate companies, or sales promotion event.

Our Website may collect general geolocation information, such as country-level or region-level location information derived from your browser, device, or IP address. We do not intentionally collect precise geolocation information through the Website unless disclosed at or before the time of collection and permitted by applicable law. This information is used to identify the user’s correct Website region so that the version of the Website specific to that region populates. The region can be changed at any time by the user.

By using the Website, you acknowledge that we and our service providers may monitor, record, analyze, and retain information regarding your interactions with our Website, including page visits, clicks, scrolling, mouse movements, form interactions, communications submitted through the Website, and technical information relating to your session, for security, analytics, customer service, website improvement, and marketing purposes. We may use session replay, analytics, and user experience technologies that record or reconstruct your interactions with our Website and applications.

When you communicate with us, we may collect Personal Information such as your name, business contact information, company affiliation, order or product information, communications content, support requests, warranty or service information, and any other information you choose to provide. We may use this information to respond to inquiries, provide support, administer orders and services, maintain records, improve our products and services, and comply with legal obligations.

No Collection of Children's Personal Information

Our Website is intended for individuals who are at least 18 years old and for commercial use only. We do not knowingly collect or solicit any information from anyone under the age of 18 years old on this Website. In the event that we learn that we have inadvertently collected Personal Information from a child under the age of 18, we will delete that information. If you believe that we might have any Personal Information from a child under 18, please contact us using the information in the section titled “How to Contact Us.”

We do not knowingly sell or share Personal Information of individuals under 18 years of age or process Personal Information of individuals under 18 for targeted advertising.

Use of Personal Information

We may use Personal Information for the purposes described in this Privacy Policy, including to operate, maintain, improve, and secure our Website; communicate with you; provide products, services, and support; respond to inquiries and requests; administer accounts, orders, promotions, and business relationships; conduct analytics and marketing; comply with legal obligations; protect our rights and property; and for other purposes permitted by applicable law.

Your personal data will only be used for the purpose for which you have disclosed it to us or for compatible purposes.

We may use your Personal Information in a variety of ways, including:

• to communicate with you about orders, purchases, returns, services;
• for our legitimate business purposes or interests, including to:
• respond to your inquiries and requests for information;
• maintain, improve, and analyze our Website, affiliated websites, mobile applications, ads, and the products and services we offer;
• detect, prevent, or investigate security breaches or fraud;facilitate the functionality of our Website and mobile applications; and
• in the context of a corporate transaction, such as a corporate restructuring, sale or assignment of assets, or merger, and to protect our rights or property, to enforce our terms of use and legal notices and establish, exercise, or defend legal claims
• to comply with our legal obligations, for example, to maintain appropriate records for internal administrative purposes and as required by applicable law (e.g., tax law, product safety law);
• to send existing customers an email newsletter to provide information regarding our deals and promotions. You may unsubscribe from the newsletter at any point and your email address may be maintained in a list to prevent future mailings, and you may object to this storage;
• on the basis of your consent, including to inform you about our products, services, events, or other promotional matters; and

• for purposes unrelated to those described in this Privacy Policy and/or as permitted by law.

Third Parties

Communications submitted through our support or contact form features may be monitored, recorded, stored, and processed by us and our third-party service providers. We may engage authorized third-party service providers to assist in operating our Website, such as to analyze user interactions, provide customer support, prevent fraud, and improve our services. These providers may receive and process Personal Information regarding your interactions with our Website on our behalf. These third-party service providers are subject to contractual confidentiality and data protection obligations.

Links to Third-Party Websites

In addition, our Website may contain links to third-party websites. This Privacy Policy does not apply to the linked websites of third parties. In some cases, this third-party content or functionality may be embedded directly into our Website, which means that it may appear as part of our Website even though it is provided, operated, or controlled by a third party. When you interact with or view embedded third-party content or functionality, or when you click a link to a third-party website, the applicable third party may collect information about you directly from your browser or device. This information may include, for example, your IP address, device identifiers, browser type, operating system, referring webpage, pages visited, interactions with the embedded content or functionality, and information collected through cookies, pixels, tags, local storage, or similar technologies. If you are logged into an account with the third party, that third party may associate your activity on or through our Website with your account or profile.

Third parties may use the information they collect for their own purposes, including analytics, personalization, advertising, content delivery, measurement, fraud prevention, security, and improvement of their services. Their collection, use, disclosure, retention, and protection of your information is governed by their own privacy policies, terms, cookie notices, and settings, not by this Privacy Policy.

CMCO does not control the privacy practices, security practices, content, functionality, or data collection technologies of third parties, including third parties that provide embedded videos, maps, plug-ins, social media features, or other functionality on the Website. To the fullest extent permitted by applicable law, CMCO is not responsible or liable for any collection, use, disclosure, loss, misuse, or other processing of Personal Information by third parties, or for any third-party website, content, functionality, service, or privacy or security practice. We encourage you to review the applicable third party’s privacy policy and settings before interacting with third-party content or functionality.

• YouTube: We may embed YouTube videos on our Website to provide product, service, training, promotional, or other video content. Embedded YouTube videos are provided by Google/YouTube and may cause your browser or device to connect to Google or YouTube servers when the video or page containing the video loads, and/or when you interact with the video player. YouTube or Google may collect information such as your IP address, device and browser information, identifiers, the webpage on which the video is embedded, video viewing activity, and other information collected through cookies, local storage, pixels, tags, or similar technologies. If you are logged into a Google or YouTube account, Google or YouTube may associate your interaction with the embedded video with your account or profile. We may use YouTube’s privacy-enhanced mode where available, but this does not mean that YouTube or Google will not collect information. You can consult YouTube’s privacy policy for more information.
• Google Maps: We may embed Google Maps functionality on our Website to display business locations, job locations, directions, or other location-based information. When you view or interact with pages on the Website containing Google Maps functionality, Google may collect information from your browser or device, including your IP address, device and browser information, location-related information, the webpage you visited, map interactions, and information collected through cookies, local storage, pixels, tags, or similar technologies. Google may use this information for its own purposes as described in Google’s privacy policy and related notices.
• Vimeo: We may embed Vimeo videos on our Website to allow users to view video content. Embedded videos are provided by Vimeo and may cause your browser or device to connect to Vimeo’s servers when the video or page containing the video loads, and/or when you interact with the video player. Vimeo may collect information such as your IP address, device and browser information, identifiers, the webpage on which the video is embedded, video viewing activity, and other information collected through cookies, local storage, pixels, tags, or similar technologies. If you are logged into a Vimeo account, Vimeo may associate your interaction with the embedded video with your account or profile. Vimeo’s collection and use of information is governed by Vimeo’s privacy policy.
• Other Social Media: We may include links to, or features from, third-party social media platforms, such as Facebook, Instagram, LinkedIn, X, and other platforms on the Website. These features may include icons, buttons, feeds, plug-ins, sharing tools, or links to CMCO. If you click on the plug-ins available on our Website, you will be redirected to our social media pages. If you click a social media link or interact with a social media feature, the applicable platform will open on a third-party websites. These third parties may collect information about your Personal Information, such as your IP address, browser, device, interactions, and the type, or webpage you visited, and may associate that information with your social media account if you are logged in. These platforms may use the information they collect for their own purposes, including analytics, personalization, advertising, and service improvement. CMCO does not control and is not responsible for these platforms’ privacy or security practices. This Personal Information may be stored on the third parties’ servers.

The Website contains links to the following platforms:

• Facebook: You can consult Facebook’s privacy policy here.
• Instagram: You can consult Instagram’s privacy policy here.
• LinkedIn: You can consult LinkedIn’s privacy policy here.
• X (Formerly Twitter): You can consult X’s privacy policy here. 
• Popup Smart: The Website may use a popup builder operated by Popupsmart in order to obtain user consent, display notices, and support Website functionality. Popupsmart functionality may be embedded to make the Website more efficient for users. Popupsmart may collect your Personal Information, including your IP address, device and browser information, interactions with popups or forms, consent choices, and information collected through cookies, local storage, tags, or similar technologies. Popupsmart’s processing of information is governed by Popupsmart’s privacy policy. CMCO does not control Popupsmart’s independent privacy or security practices.  

Sharing Personal Information

We may share your Personal Information for the purposes described in the section titled, “”

We may also share your Personal Information with (1) our subsidiaries and affiliate companies, (2) a service provider that is assisting with the operation or management of the Website or is helping us provide services to you, (3) pursuant to a subpoena, court order, search warrant, regulatory inquiry, or other legal process, (4) an auditor, or (5) in connection with a corporate restructuring, sale, assignment of assets, merger, or divestiture of us or one of our affiliated companies. We will share Personal Information only as described in this Privacy Policy, as directed or authorized by you, or as otherwise permitted or required by applicable law.

We may engage third parties to assist in operating our Website; these third parties service providers are subject to contractual confidentiality and data protection obligations. We may enter into a Data Processing Agreement (DPA) with third parties with which we share Personal Information with, as described in the sections titled, “Links to Third Parties” and “Cookies,” to limit how such third parties may use or share such information.

We do not sell Personal Information for monetary compensation. However, our use of advertising, analytics and marketing technologies may involve disclosures of online identifiers, internet or electronic network activity information, general geolocation information, and similar information to advertising, analytics, and marketing partners. Where permitted by applicable law, you may opt out of these activities as described in the “U.S. State Privacy Rights” section.  We do not knowingly collect sensitive Personal Information unless disclosed in this Privacy Policy or otherwise permitted by applicable law.

California “Shine the Light” Rights

If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of Personal Information to third parties for their direct marketing purposes during the immediately preceding calendar year. You may make one request each year.

Privacy Rights 

Depending on where you reside and subject to applicable law, you may have some or all of the rights described in this section. These rights may be subject to limitations, exceptions, verification requirements, and applicability thresholds under applicable law.

You may have the following rights regarding your Personal Information:

Right to Confirm

You may have the right to confirm whether or not we are collecting or processing your Personal Information and to access such Personal Information in accordance with the section below titled “Right to Request.”

Right to Request

You may have the right to request, not more than twice in any twelve-month period, that we disclose certain information to you about our collection and use of your Personal Information from the preceding twelve-month period prior to your request. Upon confirmation of a verifiable consumer request, we will disclose to you the following:

• The categories of Personal Information that we collected from you.
• The categories of sources of Personal Information that we collected about you.
• Our business or commercial purpose for collecting, selling or sharing your Personal Information.
• If we sold or shared your Personal Information to a third party for a business purpose:

(1) for sales, the categories of Personal Information that each category of third-party recipient(s) purchased and/or

(2) for disclosures pursuant to a business purpose, the categories of Personal Information that each category of third-party recipient(s) obtained.

• The categories of third parties with whom we disclosed that Personal Information.
• The specific Personal Information that we collected about you.

Any Personal Information provided in connection with a request to exercise your rights under this section will only be used for identity verification purposes.

Right to Delete

You may have the right to request that we delete Personal Information we have collected from you, subject to certain legal exceptions.

Right to Correct

You may have the right to request that we correct and/or complete inaccurate Personal Information that we maintain about you if the information is inaccurate or incomplete. If applicable, the corrected Personal Information will be transmitted to third parties having access to that information.

Right to Data Portability

You may have the right to obtain a copy of the Personal Information that we maintain about you in a portable and, to the extent technically feasible, readily usable format.

Right to Opt-Out of Sale or Sharing 

You may have the right to direct us not to sell or share your Personal Information, as those terms are defined under applicable law. Where required by law, we will honor such requests. In addition, our Website recognizes and honors your browser’s Global Privacy Control (GPC) settings directing the Website not to sell or share your Personal Information.

Right to Opt-Out of Targeted Advertising and Certain Profiling

You may have the right to opt out of the processing of your Personal Information for targeted advertising. You may also have the right to opt out of profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.

Right to Non-Discrimination

We will not discriminate against you for exercising any of your data privacy rights under applicable law.

To exercise any of these rights, please contact us using the information included in the section titled “How to Contact Us.” We may need to verify your identity before processing your request and we will respond within the timeframes required by applicable law. Authorized agents may submit requests on behalf of California residents where permitted by applicable law and subject to verification requirements.

Right to Appeal

If we deny your request, you may have the right to appeal our decision. To submit an appeal, please contact us using the information in the “How to Contact Us” section and include “Privacy Rights Appeal” in your request. We will respond to appeals within the timeframe required by applicable law.

U.S. State Privacy Laws Disclosure Requirements

Within the preceding twelve (12) months, we may have collected the following categories of Personal Information set forth below from you. The table that follows is provided in accordance with applicable privacy laws, including those of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, Nevada, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia:

We take reasonable steps to delete or permanently de-identify any Personal Information where:

• we no longer need the Personal Information for any of the purposes for which the Personal Information was collected or for a related purpose;
• the Personal Information is no longer needed to carry out the purposes outlined in this Policy; and
• we are not required by law, a legal hold, a regulator, or a court/tribunal order, to retain the Personal Information.

We retain Personal Information for as long as reasonably necessary and proportionate to accomplish the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria we use to determine retention periods include the nature of the Personal Information, the purpose for which it was collected, applicable legal requirements, operational needs, contractual requirements, security considerations, and the need to resolve disputes or enforce agreements. We may delete Personal Information earlier if we determine, in our reasonable discretion, that retention is no longer necessary or appropriate under this Privacy Policy or applicable law.

Personal Information Security

CMCO uses reasonable technical and organizational security measures to help protect your Personal Information. Our security measures, such as data encryption, are  reviewed periodically. While we have employed security technologies and procedures to safeguard your Personal Information, no system or network can be guaranteed to be 100% secure. Therefore, we cannot guarantee the security of data transmitted to and via our Website or otherwise processed by us. We recommend that Website users take reasonable precautions and act vigilantly to protect your Personal Information and account credentials.

Automated Data Collection and Tracking Technologies

Cookies

Cookies are small text files that your Internet browser files and stores on your computer. Cookies do not damage your computer and do not contain any viruses. We use these cookies to provide a Website that is user-friendly, effective and safe. Cookies may also be used to send you personalized electronic promotions and special offers.

If you prefer not to allow cookies while browsing our Website, you can set your browser to warn you before accepting cookies and refuse cookies. You can also refuse all cookies by turning them off in your browser or you can manage the cookies through our Cookie Banner in our footer. However, if you do not accept cookies, some pages may not fully function and you may not be able to access certain information on the Website.

We use different kinds of cookies on our Website:

• Essential Cookies. These are cookies that are essential to the operation of this Website. These types of cookies provide, for example, the necessary security your visit to our Website requires and help ensure the content of the pages you request load quickly. Without these cookies, we may not be able to provide services that you have asked for. These cookies cannot be disabled.
• Performance and Analytical Cookies. These are cookies that collect information about how visitors use our Website, for example, which of our pages our visitors go to most often and if visitors get error messages on those pages. We use this information to improve how our Website works. The Website uses the following cookies:
  • Google AdWords: The Website use Google AdWords through re-marketing technology to market our products and services throughout the Internet. We place a cookie on your browser, and Google reads these cookies and may serve an ad about our products and services on third-party websites, after you have visited our Website.
  • Google Analytics: The Website uses Google Analytics, a web analytics service, provided to analyze how users engage with our Website. The information generated by the cookie about the use of the Website is usually stored on a Google server in the US. However, if you are located within the European Economic Area, your information will be stored on servers located there.  

Google may use this information to compile reports on Website activity and provide other services related to Website activity and internet usage. You can object to the use of your data by Google Analytics by installing a so-called add-on in your browser. To do this, you can follow this link, which will take you to the Google page.

• ZoomInfo: The Website uses a prospecting solution operated by ZoomInfo Technologies LLC in order to track and analyze Website traffic and visits. You can find further information on the processing of Personal Information in ZoomInfo’s privacy policy 
• Hotjar: The Website uses a survey and feedback tool operated by Hotjar. Hotjar may collect information regarding Website usage, including clicks, mouse movements, scrolling activity, pages visited, device information, browser information, and interactions with Website content. Certain Website interactions may be recorded and replayed by us or our service providers to help us understand user experience, improve Website functionality, enhance security, and provide support services. You can find further information on the processing of Personal Information in Hotjar’s privacy policy here.
• Salesforce: The Website uses marketing automation operated by Salesforce Account Engagement to monitor user activity, track user behavior, and manage user sessions. You can find further information on the processing of Personal Information in Salesforce’s privacy policy 
• Salesforce Sales Cloud: The Website uses Salesforce Sales Cloud operated by Salesforce.com Germany GmbH (“Salesforce”) to manage customer data. Salesforce is a CRM system that enables us, among other things, to manage existing and potential customers as well as customer contacts, and to organize sales and communication processes. Details on the features of Salesforce Sales Cloud can be found here: 

We use Salesforce to ensure the most efficient customer management and customer communications through the Website. Processing of this information is based on users’ consent, which may be withdrawn at any time.

• YouTube: The Website uses plugins from YouTube operated by Google. When you visit one of our pages equipped with a YouTube plug-in, a connection is established to YouTube’s servers. You can find further information on the processing of personal data in YouTube’s privacy policy 

• Vimeo: The Website uses plug-ins from the Vimeo website operated by Vimeo.com, Inc. When you visit one of our pages that is equipped with a Vimeo plug-in, a connection to the Vimeo servers is established. This tells the Vimeo server which of our pages you have visited. For more information about the processing of personal data, please refer to Vimeo's privacy policy 
• Functional Cookies. These are cookies that allow our Website to remember choices you make, such as, remembering your language and the information you provided in our contact form. The aim of these cookies is to provide you with a personalized experience so that you do not have to reset your preferences each time you visit the Website.
• Advertising Cookies. These are cookies that track your browsing habits so that we can show you advertising which we hope is relevant to your interests. These advertising cookies use information about your web browsing activity to group you with other users who have similar interests and show you advertisements based upon those interests. Information about your browsing habits may be disclosed or made available to third party advertisers, analytics providers, and marketing partners so that you are shown more tailored advertisements. These types of cookies are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. CMCO does not sell personal information for monetary compensation. However, depending on applicable law, these disclosures may be considered a “sale,” “sharing,” or processing for “targeted advertising.” Where required by applicable law, you may opt out of these activities as described in the “S. State Privacy Rights” section.

Tags Used on our Website

We may use other industry standard technologies like tags to track your use of our Website. Tags are tiny graphic images placed on certain pages on our Website that allow us to determine whether you have performed a specific action. When you access these pages, the tags generate a notice of that action and transmit Personal Information about your use of our Website. Tags allow us to measure and improve our understanding of visitor traffic and behavior on our Website, as well as give us a way to measure our promotions and performance.

We may also use tags provided by our marketing partners to carry out the functions described in the section titled, “Use of Personal Information.”  These tags may transmit certain Personal Information about you to our marketing partners in order to provide you with updates, promotions, or deals. We will only activate these tags if you consent to this in the cookie banner (CookieFirst) [INSERT LINK TO COOKIE BANNER]. We manage the tags using an interface offered by Google LLC: Google Tag Manager. The tool causes other tags to be activated that may prompt the collection of Personal Information about you.

“Do Not Track” Signals 

Some browsers transmit “Do Not Track” signals.  However, where required by applicable law, our Website recognizes legally required opt-out preference signals, including Global Privacy Control signals, as requests to opt out of sale, sharing, or targeted advertising.

Rights of Individuals in the European Economic Area or United Kingdom

United Kingdom, or another jurisdiction providing similar rights under applicable data protection laws, you may have the following rights with respect to your Personal Information, in addition to the applicable rights included in this Policy, subject to any limitations permitted by law:

• Right of Access: You may request confirmation as to whether we process your Personal Information and obtain a copy of the Personal Information we hold about you.
• Right to Rectification: You may request that we correct or update inaccurate or incomplete Personal Information.
• Right to Erasure: You may request the deletion of your Personal Information where there is no lawful basis for continued processing.
• Right to Restrict Processing: You may request that we restrict the processing of your Personal Information under certain circumstances.
• Right to Data Portability: Where technically feasible and required by law, you may request that your Personal Information be provided to you or transmitted to another controller in a structured, commonly used, and machine-readable format.
• Right to Object: You may object to the processing of your Personal Information where such processing is based on our legitimate interests or is used for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw your consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
• Right to Lodge a Complaint: You have the right to lodge a complaint with a competent data protection supervisory authority in your country of residence, place of work, or location of the alleged infringement.

Where Personal Information is transferred outside the EEA or UK, we implement appropriate safeguards and transfer mechanisms as required by applicable law, including Standard Contractual Clauses, adequacy decisions, Binding Corporate Rules, or other approved transfer mechanisms. , such as health, biometric, racial, or ethnic data.

Please note that the above rights are not absolute, and we may be entitled to refuse requests where exceptions apply. For more information on why we may collect your Personal Information, see the section above titled “Collection of Information.” Additionally, you may find more information on how long we retain your personal data in the section above titled “Retention of Personal Information.” For more information, or to make a request, please contact us at the information listed below in the section titled “How to Contact Us” with your name, email address, request, and basis for your request.

Updates to this Privacy Policy

To keep up with the continuing development of the Internet, we may amend this Privacy Policy at any time. 

How to Contact Us

If you would like to submit a request concerning your Personal Information, have any questions,  comments, or concerns about this Privacy Policy, or need assistance regarding your Personal Information, please contact:

Columbus McKinnon Corporation

Attention: Legal and Marketing Departments

13320 Ballantyne Corporate Place

Charlotte, NC 28277

Phone: +1 716 689 5400

Email: dataprivacy@cmworks.com

For the purposes of GDPR Article 27, we have appointed representatives in the European Union. You may contact our EU representative regarding data protection matters.